by Handsome Matt
There are two grocery stores in the area around my parents house. Dad chooses to go to the poorer neighborhood and purchase his groceries.
The selection isn’t as good, the workers aren’t as friendly, the store isn’t as trendy as others. Why go there?
Because it’s the last grocery store in that neighborhood; if it closes, healthy food is no longer an option for hundreds of people.
It’s less convenient at times, but the importance of that small decision can not be measured.
(Yes, this is a metaphor.)